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 Vision and Mission


Our department explicitly adheres to the belief that, as a social science and applied discipline, Psychology should endeavour to optimise human development.  The central role that psychology has played in institutionalising repression, oppression and social control at various levels of society, is challenged through our resolve to reorientate and develop our discipline to address the interests of all people, and more particularly, the interests of marginalized and oppressed groups in our society.  We see the advancement of such an academic/practitioner model as being embodied in the following broad aims:


. In pursuit of the creation of the conditions essential for optimal human development, we commit ourselves to the democratic reconstruction of society.


ii. Through our research and other academic activities, we seek to contribute to the development of a more humane psychology, aimed essentially at improving the quality of human development.


iii. We endeavour to strive towards excellence in pursuit of our academic objectives, but never sacrificing the altruistic goals which should guide our discipline.


iv. We undertake to make the skills and knowledge associated with our discipline more accessible to the broader community in which our university is located.


v. We aim to produce graduates who can respect and advance the goals outlined above.


vi. We undertake to support and help build those organisations whose objectives correspond to the goals outlined above.



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University of the Western Cape,
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Bellville, 7535,
Republic of South Africa | +27 21 959 2911